MEET STACY
Named one of PR Week’s ‘Women to Watch,’ Stacy’s leadership developing award-winning campaigns that enhance brand recognition and favorability demonstrate her ability to turn ideas into action. Her breadth of experience includes leading cross-functional teams in strategic planning, media, storytelling, crisis, event production, influencer engagement, social media and analytics.
Prior to consulting, Stacy’s career straddled both in-house and agency, most recently having built and scaled a new marketing communications function at Capital One wherein she developed purpose-driven campaigns, editorial content and signature experiences that positioned the company as an industry leader in workplace satisfaction, diversity & inclusion and social impact. She also led integrated communications for the company’s Retail Bank , transforming the traditional bank branch and shaping its influence on consumers and the industry through evolved narrative, optimized media plans and innovative marketing communication tactics.
Before holding her corporate position, Stacy served in leadership capacities at notable agencies like Weber Shandwick, Ogilvy, Citizen and Zeno Group where she led account management and PR execution for many top consumer companies including P&G, Unilever, J&J, TJX, NFL and others.
In her personal life, Stacy is wife to Matt and mom to Juliana and Isabella. She describes herself as a working mama “fueled by people, process and the occasional caffeine drip.”